Trust me, the ability to do good briefs for videographers and editors is a very important skill to develop. This means when you work with contractors, freelancers or even agencies, you will have a very good understanding of the editing process and how to do effective briefs. Even if you’re not super keen to take on video editing as a full-time focus, it’s an incredibly valuable experience and skill to learn the critical foundations of what’s possible with video. However, that doesn't have to be the main objective. Getting really awesome at editing videos is a superb skill to have. So, as you can tell from the above (and probably already know), it’s never been a better time to get across video editing as a skill if you’re running an eCommerce store, startup or any type of business, whether online or offline. You just need to take a look at some of these video stats when it comes to consumer engagement and content consumption. It’s one of the best marketing content formats that can drive serious engagement for your brand and business.

Easy editing apps for beginners